From zero to your first company
Find your next big idea. Validate it with data. Build it with AI.
FirstStone researches real markets and opportunities to find businesses with potential, check whether they are worth pursuing and turn the best idea into a working website, app, SaaS or digital product.
Even if today you have no idea and can't code.
First opportunity free · No card required · AI Studio included
You don't need the perfect idea
You just need to want to build something big.
I don't have any ideas
You want to start a business, but you don't know what to build or where to begin.
FirstStone researches markets, trends and problems that are still poorly solved to find opportunities with real potential.
Result: you discover ideas you probably would never have found on your own.
I have an idea, but I don't know if it's good
You may have found a great opportunity. Or you may be about to invest months in something the market doesn't need.
FirstStone analyzes your idea, tries to tear it down and looks for evidence to recommend whether you should build it, improve it or discard it.
Result: you stop relying only on your intuition to make an important decision.
I have a skill or a resource
Maybe you know how to sell, design, code, create content or launch products. You may also have an audience, contacts, capital, a database or even a physical space you don't know how to make the most of.
FirstStone turns what you already have into business opportunities.
Result: you find a smarter way to monetize your advantages.
Any AI can give you ten ideas in seconds
FirstStone looks for proof they could work.
An idea can sound revolutionary and still be a bad business.
That's why FirstStone doesn't just generate answers with artificial intelligence. It contrasts every opportunity against external signals, market data and specialized sources selected for each type of business.
Demand
It analyzes whether real interest exists around the problem, the solution or the category.
Competition
It studies the existing alternatives, their positioning and how saturated the market is.
Trends
It detects shifts in behavior, technologies and categories that are starting to gain relevance.
Opportunity
It looks for important problems that current solutions still solve poorly.
Feasibility
It contrasts the potential of the business with your skills, resources, experience, contacts, time and budget.
Because a local business, a B2B SaaS and a consumer app cannot be analyzed with the same criteria.
You don't get an AI-generated guess. You get an opportunity that has been researched, challenged and backed by evidence.
Discover · Validate · Build
From not knowing what to build to having a real product.
Discover
FirstStone finds opportunities with potential starting from scratch, from an idea you already have or from a skill or resource you want to leverage.
You get: a selection of prioritized opportunities and the reasoning behind each one.
Validate
FirstStone puts every opportunity through a critical process to detect risks, weaknesses and signals that can confirm or question its potential.
Some ideas move forward. Others improve. And others are discarded before they make you waste time and money.
You get: a clear decision on what is worth building.
Build
FirstStone turns the chosen opportunity into the complete definition of the business and the product.
Then, AI Studio uses all that information to develop it and get it ready to reach the market.
You get: an idea turned into a working product, without having to run the technical process.
And once we find the idea…
You connect the essentials. AI Studio does the rest.
Other AI coding tools still force you to know exactly what you want to build, write prompts, make technical decisions and fix the product step by step.
AI Studio starts with a decisive advantage:
It already knows your whole company.
It knows who your customer is, what problem you solve, how the product should work, what features it needs and what technology it should use.
That's why it can build:
Landing pages and websites.
Apps.
SaaS tools.
Plugins.
Marketplaces.
Digital platforms.
MVPs to validate new businesses.
Guided setup
AI Studio only asks you for the data needed to get the project up and running. If it needs GitHub, an API or a credential, it explains what it is, where to get it and how to connect it.
Building on autopilot
AI Studio defines the architecture, designs the experience, develops the product, connects the necessary services and prepares its deployment. It also checks the main flows, runs functional testing and takes critical performance and cybersecurity aspects into account from the build itself.
Because it's not enough for the product to look finished. It has to work, be tested and be born on a solid technical foundation.
No starting from scratch
You don't need to explain your idea again or steer development through hundreds of prompts. All the previous research, validation and documentation is used directly to build.
The product is yours
The code is created inside your repository so you keep control over what has been built and can keep developing it in the future.
Without coding.
Without steering hundreds of prompts.
Without worrying about technical decisions.
The idea is just the beginning
FirstStone can keep growing with you.
Once the product is built, you can continue inside the ecosystem to gain traction, make better decisions and prepare your first investment rounds.
The most promising projects will be able to advance to FirstStone Accelerator and qualify to reach FirstStone Capital, where we connect selected opportunities with the right funds and investors for their next stage.
The goal is not to hand you an idea. It is to help you turn it into a company.
Start free
Find the opportunity first. Decide later how far you want to take it.
Explora
0€
To discover which business could fit you.
- ✓A diagnosis of your starting point.
- ✓First personalized opportunity.
- ✓Initial analysis.
- ✓Access to the mentor.
- ✓Credits included.
Funda
29€/mo
To research and validate before building.
- ✓Everything included in Explora.
- ✓New personalized opportunities.
- ✓Critical idea analysis.
- ✓Research and validation.
- ✓Complete business definition.
- ✓A larger volume of credits.
Construye
59€/mo
To turn a validated opportunity into a real product.
- ✓Everything included in Funda.
- ✓Access to AI Studio.
- ✓Technical product definition.
- ✓Design and development.
- ✓Functional testing.
- ✓Performance and cybersecurity criteria.
- ✓Guided setup and deployment.
- ✓Code inside your repository.
- ✓A larger volume of credits.
Credit consumption depends on the analysis performed and the complexity of the product built.
Your next company could start with an idea you don't have yet
Find an opportunity worth building.
FirstStone discovers businesses with potential, contrasts them with real data and turns the best opportunity into a working product.
Even if today all you have is the urge to build.
First opportunity free · No card required · No coding skills needed
Frequently asked questions